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or Leonard Marks, M.D. Director of Electronic Initiatives, Urology Phone: 310.559.9800 lsmarks@ucla.edu NEW YORK - April 9, 2003 Elsevier, one of the leading global science, technical, and medical publishers, has introduced the first of its kind multimedia supplement to UROLOGY, its professional journal for urologists. In CD-ROM format, the supplement presents video content, audio enhancements and animated graphics to complement the text of the original articles in the April issue. UROLOGY, the "Gold Journal," provides practical, timely, and relevant clinical and basic science information to physicians and researchers worldwide. Healthcommunites.com, Inc., a provider of health care information for consumers and medical professionals, created original graphics and integrated multimedia components to produce the CD, which will be distributed by Elsevier to UROLOGY subscribers in late April. „The educational materials in multimedia format will have a positive impact on patient care and outcomes,‰ said Jeff Mazzarella, president of Healthcommunities.com. UROLOGY guest editor and director of electronic initiatives Leonard S. Marks, M.D., explains the value added by the enhancements: „The multimedia piece is a departure from the typically treatment-oriented supplements in that it focuses on communication˜specifically, the use of various types of media to enhance message delivery.‰ Marks continued, "The purpose of the CD is to increase reader awareness of the value of multimedia in scientific articles."
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