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Physician Websites

"I have noticed an impressive increasing role of the web site in directing patients to my office."
- Dr. David Kaufman

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 Attracting Website Visitors

Our support does not end after we build your website. We help you attract people to your website with our complete marketing support. Whether your goal is to have current patients, potential patients, caregivers, and/or referring doctors visit your website, we have to ensure they can find it. Here's how we help.

Website Marketing Services

  1. Search engine optimization:
    We will develop your site in such a way that it is more likely to get listed in search engines like Google, Yahoo!, and others. Upon request, we provide guidance on how to improve your rankings for specific search terms ("keywords"). For instance, if you want to promote a new service, let us know and we can work together on getting attention in search engines for those keywords. More >>

  2. Website promotion handouts:
    As soon as your site launches on the Web, we order your first set of website promotion handouts and mail them to you so you can give them to patients, families, referring physicians, or anyone. Those site visitors help to spread the word, if they like what they find. You can request more handouts at any time, for no additional charge. (sample handout)

  3. Website promotion ideas:
    When we mail the website promotion handouts, we include a checklist of more ways to promote the site. For starters, we encourage you to print your website address everywhere you can think of. Ideas to meet your specific goals can be provided at any time upon request.

  4. Support for developing an attractive and user-friendly website:
    We provide ideas for developing a site that will meet your goals. As we develop the site, we make sure it remains easy to use so that site visitors can easily find out who you are, why they should call you, and how to reach you. We provide consultation and support on more specific goals as well. For instance, if you want someone to be able to find you using Google™ to search for a weight loss specialist in Manhattan, let us know and we can work on that together.

  5. Refer-a-Friend feature:
    Visitors to your website can click on "Refer-a-Friend" to send an email to a friend encouraging them to visit your website.

  6. Patient education:
    The patient education articles we provide on your website helps you to attract more site visitors. The more useful your website content is to the site visitor, the more likely they will tell others about the site and follow through with making an appointment. In addition to the provided articles, we strongly encourage you to post your own patient handouts. The more unique and informative your site, the more web visitors and new patients you will attract.

Your practice website can be online in 10 business days!

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This page last modified: Wednesday, 21-Feb-2007 09:40:06 EST


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